How to create coupon codes

In this section, we will show you how to use coupons.

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Coupon types

TicketingHub offers two distinct coupon types:

1. Multi-use coupons that can be redeemed repeatedly, ideal for social media and marketing campaigns
2. Single-use codes limited to one redemption, commonly used in email marketing initiatives

Steps to create a coupon

1. Log in to your TicketingHub account
2. Go to Discounts → Coupons
3. Click “New Coupon”
4. Create a code name (e.g. Apple)
5. Set the limit (number of users allowed)
6. “Starts and ends on” defines when the code becomes active and inactive
7. “Valid From and Expires” specifies the booking date range for discount eligibility
8. Choose your discount type — a percentage discount, a fixed-amount discount or a custom amount

Important note

Coupon codes are generated by you for your own promotions and advertising. They are multi-use codes and differ from voucher codes. Voucher codes are single-use and usually relate to resellers.

Using coupon codes

Coupon codes enable effective promotional campaigns across multiple channels. By creating unique codes for different platforms — Facebook, Twitter, flyers, posters, billboards or blogs — you can track real-time sales performance and identify which marketing channels drive the most conversions. This data-driven approach helps optimise your advertising investment.

To find bookings made with a code, compare used and unused single-use codes or troubleshoot an invalid 100% coupon, see How to track coupon, voucher and gift card usage.